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New Automotive Research Shows The Importance of The Online Channel When Buying Car Insurance

Latest automotive industry research reveals that nearly a half of consumers who use finance  to purchase their vehicle have purchased insurance online. 60% say they are likely to consider buying insurance online the next time they are in the market.

Topics: Financial Services Automotive Research

New Automotive Research Shows the Importance of Novated Leasing to the Australian Car Market

2013 has been a rollercoaster year for the Australian car industry.

Topics: Financial Services Automotive Research

The Australian Vehicle and Finance Purchase Journey [An Infographic]

ACA Research surveyed 1900 Australian consumers regarding the process they went through when purchasing a vehicle. Part of the research involved understanding how buyers shop for and select the vehicle they purchased, as well as how they went about financing that purchase. We captured this information on how long each step of the process takes, including when these steps occurred relative to the final decision.This research is part of a much larger report that details which financial services providers are the most popular, consumer's experiences at the dealership, the information sources they used, and much more. Download your free copy of the report here.

Topics: Financial Services Automotive Research

Automotive Finance Lender Research: Converting Awareness to Market Share

This blog shares some of the key market research insights into the most recognised automotive finance lenders, how brand awareness translates into sales and the success of car manufacturers in selling vehicle finance.

Topics: Market Research Financial Services Automotive Research

Market Research for Finance Lenders Unveiled

This blog shares some essential market research insights into the finance purchasing journey and the key points of influence. The data is taken from ACA Research's Automotive Finance Insights Report. A survey was conducted with consumers who used finance to purchase a vehicle.

Topics: Market Research Financial Services Automotive Research

Market Research Uncovers Automotive Finance Purchase Behavior

This blog shares some valuable insights into the shifting sands of the vehicle finance purchasing landscape. The data is taken from our Automotive Finance Insights Report. The research provides vehicle manufacturers, dealerships and finance lenders with rich data and observations into the purchase process and the buyer behaviour.

Topics: Market Research Financial Services Automotive Research